Sofia, Bulgaria, has solidified its place as a top M.I.C.E destination, hosting the MCE Central & Eastern Europe 2026 event. Discover why it’s the go-to for business tourism

Thai Aviation’s partnership with Embraer could transform Southeast Asia’s tourism. Find out how this collaboration will boost travel to Thailand and beyond

Thailand teams up with India, China, South Korea, and Kazakhstan to innovate MICE services, solidifying its global role in business travel and conventions.

Thessaloniki’s success in hosting the UFI 2025 European Conference marks a milestone for its growing MICE profile, generating €1M in revenue.

India’s MICE Industry Primed for Unprecedented Growth, Projected to Surpass USD 100 Billion by 2030, Propelling Economic Progress

South Africa Strengthens Its M.I.C.E. Tourism Strategy, Targeting Asia to Achieve 15 Million Annual Visitors by 2030

New York City is further establishing itself as a major global center for business by celebrating Global Meetings Industry Day (GMID), an initiative led by the U.S. Travel’s Meetings Mean Business Coalition (MMBC). This event highlights the crucial impact of face-to-face meetings in boosting local economies and enhancing the city’s reputation as a top business hub. New York City, with its diverse attractions and facilities, plays a key role in driving national tourism by attracting business travelers and hosting corporate events.

Business travel is on the verge of a significant rebound in 2024, with the Global Business Travel Association (GBTA) forecasting a 10.4% rise in overall spending. This expected growth reflects the sector’s strong recovery as global economies stabilize and corporate activities regain momentum after the pandemic. Traveler numbers are set to surpass 2019 levels, and spending will exceed pre-pandemic figures in both nominal and real terms, marking a pivotal achievement for the travel industry.

The Hong Kong Convention and Exhibition Centre (HKCEC) had an extraordinary run in Fall 2024, hosting 205 diverse events from September through November. This dynamic schedule brought together nearly 2 million attendees from around the world, reinforcing Hong Kong’s reputation as Asia’s premier destination for global business and events.

The Azerbaijan Tourism Board (ATB) is excited to join the 63rd International Congress and Convention Association (ICCA) Congress, taking place from October 20-23 in Abu Dhabi, UAE. This prominent event offers ATB an exceptional opportunity to engage with leading figures from associations, convention centers, tourism boards, and convention bureaus, showcasing Azerbaijan’s dynamic tourism sector and its dedication to the global meetings market.