Monday, February 26, 2024
IT&CM China 2024, organized by CTG MICE Service Company Limited and TTG Asia Media, is scheduled to be held from March 26th to 28th, 2024, at the Shanghai Convention & Exhibition Centre of International Sourcing (SHCEC) in Shanghai, China.
Established in 2007, IT&CM China has become the premier international B2B travel trade event in China for the Meetings, Incentives, Conventions, and Exhibitions (MICE) sector. Its mission is to promote global connections by showcasing China to the world and the world to China.
The event invites global tourism boards, hotel industry professionals, and destination management companies to participate. IT&CM China is known as China’s leading international MICE business, education, and networking platform, offering unmatched opportunities for global and Chinese players to explore business prospects across inbound, outbound, and domestic markets. It also serves as a platform for showcasing the latest industry innovations and services.
IT&CM China 2024 brings together Chinese and international MICE exhibitors and buyers to explore comprehensive business opportunities across inbound, outbound, and domestic markets. The event features a diverse range of exhibitors, including domestic destination pavilions led by provincial and municipal cultural and tourism bureaus, as well as overseas destination pavilions managed by foreign tourism offices.
The B2B travel trade exhibition includes hotels, conference centers, scenic parks, airlines, cruise lines, Destination Management Companies (DMCs), platform companies, and other key players in the tourism sector, covering public relations, event planning, entertainment, cultural performance, and technology.
The 2024 event expects over 500 buyers, with at least 150 buyers from international markets, particularly from Europe and the Americas. The buyer composition includes MICE industry buyers (65%), association buyers (15%), and corporate buyers (15%), all rigorously screened and qualified by the event organizers and the host committee.
IT&CM China 2024 aims to provide a platform for B2B travel trade industry professionals to engage in exchanges, form partnerships, and explore trends and opportunities within the global and Chinese MICE market. It highlights China’s growing influence in the international MICE industry and the sector’s role in facilitating global business connections and cultural exchanges.
Tags: B2B travel trade event, conventions, CTG, CTG MICE, exhibitions, IT&CM China, shanghai, TTG
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