Casablanca serves as the best choice for business travellers

 Thursday, February 9, 2023 


Casablanca is a leading African city for business tourism in Morocco. It is also known as the capital for Casablanca-Settat region. It is an ideal city for business travellers and event planners, in search of an attractive, vibrant and lively destination. This bustling metropolis appeals to globetrotters and business travellers alike, offering a unique combination of modern sophistication and traditional African charm.

An Economic Hub

Situated on the Atlantic Coast, Casablanca is the economic hub of Morocco and home to the largest port in Africa, the Port of Casablanca, making it an easily accessible gateway for goods and services in and out of the country. Here the MICE tourists (incentive travellers) wishing to avail of the excellent airline connectivity with Europe and Africa will find Casablanca the perfect city for large scale events.

Efficient Transportation & Communication

Casablanca is home to many cutting-edge technological facilities and hi-tech facilities. This modern and contemporary port city is known for its vibrant and creative environment. Thus this city makes it an attractive place for creative industries such as advertising and marketing. The numerous tech startups in Casablanca offer a great opportunity for entrepreneurs looking to develop their business in the continent.

Luxurious Meeting Venues & Hotels

Casablanca also has a number of well-developed communications networks and numerous world-class convention centres and state-of-art luxury hotels like Parc d’Expositions Office Des Changes, La Foire Internationale de Casablanca, Hyatt Regency Casablanca, Hotel Novotel Casablanca City Center, Hotel Kenzi Tower and Plein Ciel Paradise at their disposal. It provides MICE businesses with the opportunity to conduct international meetings and conferences, and enables their employees to stay in touch with the outside world.

Casablanca as a Tourist Hub

Casablanca is also a safe and secure city, with a low crime rate and excellent policing. The international tourists and business travellers in Casablanca will appreciate the numerous hotels in this port city and the many restaurants, bars and cafes that provide the perfect place to relax after hectic meeting schedule. Some of the popular tourist attractions in Casablanca are Hassan II Mosque, Medina (old city), Boulevard de la Corniche, Cathedral du Sacre Coeur, Central Market & Souq Haboos, Museum of Moroccan Judaism, Azemmour, El Jadida, Oualidia, Safi and many other places to visit.

Casablanca is the perfect city for business travellers looking for an African destination to hold meetings, conferences and business events. The city’s superior connections to Europe and Africa, cutting-edge technological infrastructure and vibrant Moroccan culture make it a great choice for entrepreneurs, event planners and investors alike.

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