Wednesday, February 28, 2024
AVIAREPS and the Shanghai Municipal Government have introduced SmoothTravel, a groundbreaking B2B travel platform. It aims to transform global business interactions with the Chinese travel market. SmoothTravel is Shanghai’s official online gateway for the global travel industry, connecting with inbound and outbound Chinese travel agencies, tour wholesalers, online travel agencies (OTAs), and MICE agents in the East China market. The platform bridges international travel businesses with the growing Chinese travel market, serving various industry segments worldwide such as major destinations, receptive tour operators, hotel groups, and attractions.
SmoothTravel offers key features to streamline engagement with the Chinese travel market. China Partner Search allows overseas members to identify and connect with new travel trade partners in China. The platform provides a Member Matching Manager to introduce qualified Chinese partners based on specific business requirements. To manage risks, SmoothTravel offers a unique payment guarantee system, a comprehensive travel insurance program for Chinese members, and a bilingual mediation system for dispute resolution.
Moreover, the platform provides valuable China Outbound Market and Consumer Insights, leveraging resources from the Chinese government and industry for the latest research, trends, and consumer preferences. It also offers a comprehensive training platform with specialized courses for both overseas and Chinese members, along with custom-tailored tourism market research opportunities.
Edgar Lacker, CEO of AVIAREPS, expressed enthusiasm about the partnership with the Shanghai Government, highlighting SmoothTravel’s potential to serve as a powerful tool for the global travel industry to expand its business in China. Zhu Yihong, Director of the Shanghai Government’s Tourism Market Quality Center, emphasized SmoothTravel’s critical role in enhancing the quality and safety of overseas travel products offered by the Chinese travel trade, strengthening ties between global and Chinese tourism industries. The launch of SmoothTravel is seen as a significant development, promising to inject new vitality into Shanghai’s tourism industry and contributing to the healthy development of China’s inbound and outbound tourism market, offering unparalleled opportunities for global travel businesses to thrive in the dynamic Chinese market.
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