Tuesday, March 5, 2024
Scheduled to reconvene at the Fira de Barcelona’s Gran Via venue in Spain from March 18 to 21, 2024, Alimentaria&Hostelco 2024, the premier global marketplace for the food, beverage, food service, and hospitality equipment sectors, expects a remarkable 15% increase in international exhibitors compared to its last gathering. With 3,200 companies showcasing their offerings, including 900 from around the world, the event is set to exceed its previous records in global outreach. This year’s expo is poised to enhance business prospects within the Horeca sector worldwide, especially in Europe.
Italy will have the largest exhibition space after Spain, with significant expansions also seen from Turkey, China, Hong Kong, Poland, Portugal, France, Belgium, Germany, the Netherlands, and Argentina in both physical presence and exhibitor counts since 2022. The event will feature a strong Asian presence, led by China and Hong Kong, alongside Taiwan, Thailand, and South Korea.
Expecting around 100,000 attendees, with 25% being international visitors, the expo aims to maximize networking opportunities through its buyer invitation initiative. This program will attract over 2,200 top-tier importers, distributors, executives, and procurement officials, with a majority being international delegates from over 80 countries, including the United States, Mexico, China, Canada, the United Kingdom, South Korea, and key Spanish import markets in Europe and Latin America.
Spanning seven halls and covering 100,000 square meters of net space, the Alimentaria expo is divided into 13 sectors, including Intercarn, Interlact, Expoconser, Restaurama, and sections dedicated to snacks, biscuits, confectionery, gourmet, organic, and coffee, bakery & pastry products, among others. It will showcase plant-based and vegan offerings, allergen-free and functional foods, Halal options, international pavilions, Spain’s diverse regions, major grocery brands, and FoodTech innovations. The exclusive Premium space will feature nine leading gourmet brands.
Hostelco will also present a comprehensive range of equipment, products, services, and concepts for professionals in the restaurant, hotel, and catering sectors, aiming to inspire with new products, creative ideas, and innovative business models.
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