Why Cape Town is one of the best MICE destinations in the World?

Published on : Friday, September 19, 2014

Cape_Town_Jun_09_s-compress-136-300x139Cape Town boasts award-winning beaches and World Heritage Sites such as Table Mountain and Robben Island, and forms the ideal destination for tourists. Cape Town is also the Official Host City for World Travel Market (WTM) Africa, which takes place from 15 – 17 April 2015 at the Cape Town International Convention Centre (CTICC).



Nestled in the heart of South Africa, Cape Town is a premier urban tourism and business destination with much to offer local and international visitors. Always busy and constantly on the cutting edge, this diverse city offers something for everyone.



wtm“We are delighted to announce that Africa Travel Week (ATW) comprising of International Luxury Travel Market Africa (ILTM) Africa, Incentives, Business Travel and Meetings Expo Africa (IBTM) Africa and World Travel Market Africa (WTM) Africa has once again received the full backing and support of the City of Cape Town. WTM Africa 2015, which will be held over 3 days, is set to encompass Africa’s inbound and outbound markets for general leisure travel, luxury tourism, and the MICE/business travel sector.



The partnership between WTM Africa and City Of Cape Town is a valuable and strategic one, which aims to develop the success of WTM Africa as well as ILTM Africa and IBTM Africa. We are thrilled to be working alongside the City of Cape Town.” said Exhibition Manager for WTM Africa, Sheree Simpson.



Cape Town has also been nominated by Conde Nast as the 8th friendliest City in the world and has the oldest wine industry outside Europe and the Mediterranean. In addition, Cape Town has been voted the World Design Capital in 2014 and will host over 460 design projects aimed at transforming the city.



“The City of Cape Town recognises that the economic impact of tourism on our City is not only beneficial for larger corporations in the City but also for smaller businesses. In Cape Town, we pursue an enabling environment that would make it easier to do business in our city. Tourism, be it through events, business trips or leisure stays provide that opportunity to explore the business side of the City in the naturally wonderful setting that is Cape Town,” said Councillor Garreth Bloor, Mayoral Committee Member for Tourism, Events and Economic Development in the City Of Cape Town.



The Cape Town International Convention Centre (CTICC) is the ideal venue for conferences, exhibitions, trade shows, concerts and other large-scale events. Situated at the foot of one of the world’s most iconic mountains, in the heart of South Africa’s vibrant and welcoming Mother City, CTICC’s undeniable charm is exceeded only by its professionalism and versatility. Offering flexible venues, world-class facilities, and professional staff, CTICC is designed with great experiences in mind. From its bright and airy double volume public gathering spaces and highly advanced technology to its uniquely scrumptious Afro-global cuisine and legendary attention to service excellence, every detail is meticulously attended to.



On-site five-star accommodation completes this appealing picture of absolute convenience; while easy access to Cape Town’s world famous visitor attractions means CTICC is far more than a venue, it’s a destination. The centre is both adaptable and multi-functional and has a surprising number of facilities all under one roof. Apart from the two Auditoria seating 1500 and 620 delegates, the centre boasts, over 11 200m² of flexible exhibition space and a 2 000m² Grand Ballroom with magnificent views of the city.


Source: WTM Africa


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