Vietnam, Hanoi, Ho Chi Minh City and Da Nang are set to lead tourism growth across the Asia-Pacific region in 2027 as the country is projected to record the strongest increase in international visitor arrivals. Forecasts indicate that Vietnam will welcome 27.8 million international visitors, representing an expected 31.2% increase compared with previous levels and placing the country ahead of established regional tourism markets including Mainland China, Japan and Malaysia.
The projected growth reflects rising global travel demand, expanding international air connectivity, competitive tourism offerings and increasing interest in Vietnam’s cultural heritage, natural landscapes and coastal destinations. As international travel across Asia continues to recover and diversify, Vietnam is strengthening its position as one of the region’s most dynamic tourism destinations.
International Connectivity Supports Tourism Expansion
One of the key drivers behind Vietnam’s projected growth is its expanding international aviation network.
Major airports including Noi Bai International Airport in Hanoi, Tan Son Nhat International Airport in Ho Chi Minh City and Da Nang International Airport continue increasing international connections across Asia, Europe, Australia and the Middle East.
Noi Bai International Airport is located approximately 28 kilometres north of central Hanoi, while Tan Son Nhat International Airport lies around 7 kilometres from downtown Ho Chi Minh City. Da Nang International Airport is approximately 3 kilometres from the city centre, making arrivals convenient for both domestic and international travellers.
Improved connectivity enables visitors to explore multiple destinations throughout Vietnam during a single journey.
Hanoi Combines Heritage with Modern Development
Vietnam’s capital remains one of the country’s leading cultural destinations.
Visitors explore the Old Quarter, Hoàn Kiếm Lake, the Temple of Literature, Ho Chi Minh Mausoleum and numerous museums reflecting Vietnam’s long history.
The city’s vibrant street food culture, traditional markets and French colonial architecture continue attracting travellers seeking authentic cultural experiences.
Hanoi also serves as the primary gateway to Ha Long Bay, located approximately 170 kilometres east of the capital, where UNESCO-listed limestone islands and overnight cruises remain among Vietnam’s most iconic tourism attractions.
Ho Chi Minh City Drives Urban Tourism
In southern Vietnam, Ho Chi Minh City continues attracting business and leisure travellers alike.
The city offers a blend of modern skyscrapers, historic landmarks and bustling commercial districts. Visitors frequently explore the War Remnants Museum, Notre-Dame Cathedral Basilica of Saigon, Ben Thanh Market and the historic Central Post Office.
The city’s expanding hotel sector, international dining scene and growing convention facilities also support business tourism and MICE travel.
Many visitors use Ho Chi Minh City as a starting point for exploring the Mekong Delta, located approximately 70 kilometres southwest of the city.
Da Nang and Central Vietnam Continue Growing
Central Vietnam remains one of the country’s fastest-developing tourism regions.
Da Nang combines urban beaches with easy access to several UNESCO World Heritage Sites.
Visitors frequently travel approximately 30 kilometres south to Hoi An Ancient Town, renowned for its preserved architecture, lantern-lit streets and riverside atmosphere.
The Marble Mountains, located around 9 kilometres south of Da Nang city centre, continue attracting visitors interested in caves, temples and panoramic coastal views.
Nearby, the Golden Bridge at Ba Na Hills, approximately 35 kilometres west of Da Nang, has become one of Vietnam’s most photographed attractions.
Coastal and Island Tourism Expands
Vietnam’s extensive coastline remains one of its strongest tourism assets.
Beach destinations including Nha Trang, Mui Ne and Phu Quoc Island continue welcoming international visitors seeking tropical holidays.
Phu Quoc International Airport, located approximately 10 kilometres from Duong Dong Town, provides direct access to one of Vietnam’s fastest-growing island destinations.
The country’s combination of beaches, islands, mountains and historic cities allows visitors to experience diverse landscapes within a single itinerary.
Competitive Tourism Strengthens Vietnam’s Position
Vietnam’s tourism growth is also supported by competitive pricing and varied travel experiences.
Visitors can choose from luxury resorts, boutique hotels, homestays and budget accommodation while enjoying regional cuisine, cultural festivals, adventure tourism and eco-tourism.
Compared with several established Asia-Pacific destinations, Vietnam continues attracting travellers looking for extended holidays that combine affordability with cultural authenticity.
These advantages are helping the country strengthen its competitive position within the global tourism market.
A New Chapter for Asia-Pacific Tourism
Vietnam’s projected leadership in regional tourism growth reflects broader changes across the Asia-Pacific travel landscape.
Growing interest in cultural immersion, nature-based experiences and multi-destination holidays is encouraging more international visitors to explore Southeast Asia.
With continued investment in airports, transport infrastructure, hospitality and destination development, Vietnam is well positioned to sustain long-term tourism expansion while supporting regional economic growth.
Country Details and Current Status
| Country | Destination | Current Tourism Development |
|---|---|---|
| Vietnam | Hanoi | Gateway to cultural heritage and Ha Long Bay |
| Vietnam | Ho Chi Minh City | Major business and leisure tourism hub |
| Vietnam | Da Nang | Fast-growing beach and heritage destination |
| Mainland China | Multiple destinations | Established Asia-Pacific tourism market |
| Japan | Tokyo, Osaka and Kyoto | Mature international tourism destination |
| Malaysia | Kuala Lumpur and Langkawi | Strong regional tourism market |
Key Stats
- Vietnam is projected to welcome 27.8 million international visitors in 2027.
- International arrivals are forecast to increase by 31.2%.
- Noi Bai International Airport is approximately 28 km from central Hanoi.
- Tan Son Nhat International Airport is around 7 km from downtown Ho Chi Minh City.
- Da Nang International Airport is approximately 3 km from the city centre.
- Ha Long Bay is approximately 170 km east of Hanoi.
- Hoi An is around 30 km south of Da Nang.
- Golden Bridge at Ba Na Hills is approximately 35 km west of Da Nang.
FAQ
Why is Vietnam expected to lead Asia-Pacific tourism growth?
The country is projected to benefit from expanding international air connectivity, competitive tourism offerings, diverse attractions and increasing global travel demand.
Which destinations are driving Vietnam’s tourism growth?
Hanoi, Ho Chi Minh City, Da Nang, Hoi An, Ha Long Bay and Phu Quoc remain among the country’s leading tourism destinations.
What types of experiences does Vietnam offer?
Visitors can enjoy cultural heritage, beaches, islands, UNESCO World Heritage Sites, mountain landscapes, culinary tourism and adventure activities across the country.
Conclusion
Vietnam is entering a new phase of tourism development as projections place the country at the forefront of Asia-Pacific visitor growth in 2027. Supported by expanding international connectivity, competitive travel offerings and an extraordinary diversity of cultural, natural and coastal attractions, Vietnam is strengthening its reputation as one of the region’s most dynamic destinations. From the historic streets of Hanoi and the energy of Ho Chi Minh City to the beaches of Da Nang, the heritage of Hoi An and the spectacular scenery of Ha Long Bay, the country offers experiences that continue attracting a growing global audience while reshaping the future of tourism across the Asia-Pacific region.
