Spain, Portugal and Croatia lead Europe’s tourism boom in 2026 as travellers seek authentic experiences, scenic coastlines and less crowded cultural escapes.
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Cyprus and Albania strengthen Mediterranean tourism through welcoming travel policies, expanding infrastructure, cultural heritage and seamless visitor experiences
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Petani Beach in Kefalonia enchants travelers with turquoise Ionian waters, towering limestone cliffs, authentic Greek hospitality and unforgettable Mediterranean sunsets.
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Cyprus and Albania attract more international tourists through welcoming travel policies, improved tourism infrastructure and Mediterranean travel experiences
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Türkiye, Egypt and Abkhazia attract more Russian holidaymakers as Sochi experiences changing summer tourism demand and travel patterns
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Egypt's Mediterranean coast attracts more European travellers as Alexandria, Marsa Matrouh and New Alamein emerge as leading summer tourism destinations
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Greece, Spain, Portugal, Croatia and Switzerland are leading Europe's tourism recovery as travellers prioritise safety, flexibility and authentic experiences.
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Spain, Italy, France, Greece and Portugal drive Mediterranean tourism surge with rising bookings, coastal travel and summer demand in 2026
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Greece named Best Tourism Destination for US travellers five years running, highlighting cultural, historical and island travel experiences beyond compare
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TUI Airline partners with Airxelerate to offer smarter, flexible, and faster holiday booking for UK travelers heading to Europe. Enjoy stress-free planning!
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