Travel demand weakens in 2026 as rising fuel costs push airfares higher, affecting tourism flows in the US, Greece, Turkey, Sri Lanka, Thailand, Singapore, Malaysia and India.

Greece introduces a new tourism model focusing on mountain regions, sustainable travel, and year-round visitor experiences across lesser-known destinations

Greece achieves record tourism growth in 2025 with a 5.6% rise in visitors, higher spending, and stronger economic performance, leading European tourism