Greece’s tourism sector continues its explosive growth in 2025, surpassing 36 million visitors, as luxury experiences and sustainability take centre stage.
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Greece’s 2026 tourism strategy focuses on sustainable growth, regional development, and year-round tourism, driving a new era of tourism in the country
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Discover why Greece is a top destination in 2026 for multi-country European trips. Explore its rich culture, natural beauty, and historical landmarks
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Greece leads Europe's tourism in 2025 with strong demand, year-round travel, and regional focus, while other major destinations face uneven recovery and rising costs
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