SATTE 2019 receives awesome response from global travel and tourism fraternity

 Monday, January 7, 2019 


UBM India to organise 26th edition of SATTE – South Asian Travel and Tourism Exchange from January 16 to 18, 2019 at India Expo Mart, Greater Noida, Delhi – NCR. UBM is India’s leading B2B exhibitions organiser.





SATTE has received consistent support of the Ministry of Tourism, all State Tourism Ministries and the Indian travel and tourism fraternity in totality.






SATTE will provide a comprehensive platform to domestic and international buyers and professionals from across the travel, tourism and hospitality industry along with National and State Tourism Boards (NTOs and STOs) to congregate and conduct business. It will help them   arrive at solution-driven innovations to circumscribe economic uncertainties, while promoting inbound, outbound and domestic tourism in India.






SATTE 2019 has witnessed a record-breaking number of enrolments for its Domestic Buyer Programme as 500 domestic buyers have already registered three months before the exhibition. This year, over 1,000 exhibitors and representation across 50+ countries and 90 cities from across India will participate (enrolling for the next year).






The expo expects footfalls from a wide range of visitors comprising tour operators, travel agents, wedding planners, corporate travel decision makers, and potential investors in the field of hospitality, leisure and travel industries. Location planners from leading Television and Film production houses will join the expo.







The partner states for SATTE 2019 are Rajasthan, Goa and Madhya Pradesh. Indonesia is the feature destination for SATTE 2019, while Thailand, Malaysia and Sri Lanka are partner countries so far.





Exhibitors such as Indonesia, Malaysia, Thailand, Singapore, Sri Lanka, Nepal and Azerbaijan amongst others have taken larger stall space at SATTE 2019. Among the new exhibitors are Qatar, Iceland, Cyprus and more.





Almost 28 states along with Ministry of Tourism Govt. of India, and private segment, both outbound and inbound are expected to participate in SATTE 2019 as per Pallavi Mehra, Group Director & Publisher – Travel Trends Today, UBM India.





Mr. Yogesh Mudras, Managing Director, UBM India said, “Globally, Travel & Tourism is an important economic activity. In India, the total contribution of Travel & Tourism to GDP was USD 234 billion, 9.4% of the GDP in 2017 and is forecast to rise by 7.5 per cent in 2018, and to rise by 6.9% per annum to USD 492.2 billion, 9.9 per cent of GDP in 2028. Total contribution of the sector to employment was 8 per cent of the total employment in 2017 which is expected to rise to 8.4 per cent in 2028. Travel and tourism is the third largest foreign exchange earner for India.The industry is growing at an unprecedented pace with India’s travel sector expected to grow to a $56 billion market opportunity by 2020. While the foreign tourist arrivals are growing with an unprecedented rate of around 15%, Indian outbound travel is growing with a CAGR of over 10 per cent since last few years. Our Domestic Travel Visits currently stands at 1.6 billion reflecting growth of 18 per cent.”





He further added that with ease of visa, Regional Connectivity Scheme, launch of Incredible India 2.0 campaign, implementation of Swadesh Darshan, PRASAD, Prayatan Parv and Adopt A Heritage schemes and others, including 20 per cent growth of Indian airlines since last 3 years; India Tourism Industry is set to touch a greater height.




Some sessions scheduled so far are:

‘Tourism and Jobs: a better future for all’ – UNWTO on Day 1 (January 16, 2019)

‘Corporate Travel Day’ – ACTE on Day 2

‘Air Route Development and Tourism Growth’ ASM Global Route Development on Day 3





SATTE is supported by reputed international organizations/associations and Indian travel trade associations.

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