ProColombia to Launch “Colombia Bring IT On” with Business Event in Toronto this October

 Saturday, September 12, 2015 


PROCOLOMBIAProColombia and the Colombian Ministry of Information Technologies and Communications will host the first-ever technology focused Business Matchmaking forum to pair over 70 Colombian companies with an expected 150 to 200 Canadian and American buyers and investors next October 28 and 29 in Toronto.


The invitation-only event, to be held at the Metro Toronto Convention Centre, will include the launching of “Colombia Bring IT On,” the country’s official campaign promoting a thriving sector that includes IT, Software and Digital Services companies. The campaign focuses on countries with high demand for services in these sectors such as the U.S., Canada, Spain, England and countries in Central and South America.



Since 2012, almost 1,000 Colombian companies in the Software and Digital Content sectors have exported over US$166 million in services to 60 countries. Between 2012 and 2014, the main destinations for Colombian software services were South America and the U.S.; Canada was among the top buyers of digital services in that same period, along with the U.S., Ecuador, France and Spain.



According to IDC, Colombia is the third largest provider of IT services in Latin America after Brazil and Mexico, with total sales calculated at US$2.5 billion. Apps account for about 40% of software development in Colombia, while outsourcing makes up about 40% of all IT services sold.


Success Stories


Hi Mom, an app developing company based in Medellin, Colombia, created the Typic mobile app for editing photos, which has been downloaded more than 3 million times on iOS devices and won an Apple award for best in its category in 2014. The company launched Typic Kids, too, and expects to continue developing new products for markets in North America, Asia and Europe.
Adsmovil, based in Bogota, Colombia, supports mobile marketing campaigns targeting Hispanic audiences from the U.S. to Central and South America.
Below the Game, the result of a student project at a university in Bucaramanga, Colombia, is now a provider of videogames for the U.S. market. BTG is currently part of the Sony Playstation incubation program.
Grupo Jad, based in Pereira, Colombia, has developed a successful mobile platform for Android for data-capturing and processing, tailored specifically to the agricultural sector. Most of its users are based in Australia and The Netherlands.
Heinsohn Business Technologies is based in Bogota and develops software for Silicon Valley. Its services are sought after by companies like Tibco, a provider of brands including Delta Airlines, Citibank Asia and Fedex. Heinsohn’s operations are ISO 9001:2000 and SEI-CMMI Level 5 compliant.


Source:- ProColombia

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