Wednesday, October 11, 2023
The Meet Global MICE Congress, a significant worldwide business tourism event, was held
in Moscow from October 6–8. With over 300 delegates from 14 countries, including India,
China, and nations from the Middle East and South-East Asia, the event served as a vital
platform for communication among MICE industry professionals.
Numerous business events in a variety of formats, such as business seminars, talks, debates,
and B2B negotiations, were featured during the conference. Participants engaged in
conversations about crucial aspects cities should emphasize to attract business tourists, the
specific preferences of this traveller segment, and the industry’s potential for growth.
For Moscow, the advancement of business tourism holds significant importance. The city is
simultaneously putting into action a number of initiatives designed to increase its appeal to
tourists. The city also has a strong infrastructure for congresses and exhibitions. Large
conferences, exhibitions, and corporate events can be held in at least 30 locations in the city
that can hold more than 40,000 people. More than 1,900 hotels and 18,500 cafes and
restaurants in a variety of niches are among the services Moscow offers.
Evgeny Kozlov, Chairman of the Moscow City Tourism Committee said that Moscow is a
booming business centre with all the facilities required to hold events for the global business
community. He says, “In the first half of 2023, two million business tourists visited the
capital – this is 10 per cent more than that in the same period last year. The segment of
business travel has not only fully recovered to pre-COVID levels, but has also surpassed
Ashis K. Das, Representative of Wanderers Leisure Travels Pvt. Ltd said, “I’ve been to
Moscow many times before, and I can say that in recent years, Moscow has taken its level of
hospitality to a new level as I see a lot of development taking place.”
In August, Russia introduced e-visas which is valid for 60 days from the date of issuance for
citizens of 55 countries, including India, and more than 30,000 travellers utilized this service
within the first month.