FITUR TALENT will launch with a warm welcome at FITUR 2020

 Friday, November 22, 2019 


The new area at FITUR highlights people, their talent, skills and professional qualification, as a competitiveness factor in the present and future of the global tourism industry. The World Tourism Organisation, the World Travel & Tourism Council, among other organisations, as well as recruiting companies, training centres and hotel chains, will participate in this first edition.




Madrid, November 2020.- During its next edition the International Tourism Fair will launch FITUR TALENT, a new monographic area that will highlight people, their talent, skills and professional qualification. In a time of constant changes, companies must have people who are prepared to interact with the new digital tourist and who have the knowledge to manage new technologies that are having great impact on the tourism business (big data & analytics, artificial intelligence, chatbots, blockchain, IoT…).





So much so that the new section is being very well received by the main industry companies and organisations, who understand the need to have this talent as a strategic factor for competitiveness. Recruiting and head-hunting companies are also seeing in FITUR TALENT the possibility of expanding their business in such a dynamic sector as is tourism.





FITUR TALENT hosts all type of hospitality companies, travel agencies, OTAs, GDSs, airlines and aeronautics companies, road and sea passenger transportation companies, MICE, metasearch engines, entertainment companies, specialised training centres, universities, business schools, recruiting and consultancy companies, among others, both national and international.





The World Tourism Organisation, the World Travel & Tourism Council, the Spanish Confederation of Hotels and Tourism Accommodation, the Instituto Tecnológico Hotelero, as well as recruiting companies such as TURIJOBS and TH Professional Search, HOSTELEO and LINKERS, training centres such as the University of Glion or Les Roches Marbella and hotel chains such as MELIÁ HOTELS INTERNATIONAL and PALLADIUM HOTEL GROUP, have already confirmed their participation.





During the FITUR TALENT conference and activities program there will also be presentations and discussions on data and reports that will enable participants to make decisions pertaining to the identification and development of skills, talent recruitment and retention, ongoing learning, or syllabi that will be required in coming years, among other issues.




Organised by IFEMA, FITUR 2020, the International Tourism Fair, will be held from the 22 to 26 January, at Feria de Madrid. This large global meeting point for tourism professionals is preparing one of the most comprehensive editions, with Korea as a Partner Country, where sustainability, technology and specialisation will continue to be at the forefront.




This will all take place within the celebrations for the 40th Anniversary, a special occasion that will be the culmination of a whole series of initiatives that are already in motion, with the aim to provide continuity to the successful and rising trajectory of FITUR. During the latest edition FITUR attracted 10,400 participating companies, with over 253,000 attendees.


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