Canada, the United States, the United Kingdom, Germany, France and Costa Rica are shaping a new chapter in global tourism as the Central American destination accelerates its transition towards premium, sustainable and experience-led travel. According to the latest market outlook, Costa Rica’s tourism market is projected to grow from US$393.44 million in 2026 to approximately US$562.03 million by 2031, representing a compound annual growth rate (CAGR) of 7.4%. Rather than pursuing mass tourism, Costa Rica is increasingly focusing on luxury eco-tourism, wellness retreats, longer visitor stays and high-value international travellers, creating a tourism model that prioritises quality experiences, environmental conservation and long-term economic development.
Luxury is no longer defined only by five-star hotels. Increasingly, travellers are seeking rainforest lodges, wellness retreats, wildlife encounters and meaningful experiences that leave lasting memories while supporting local communities. Costa Rica is positioning itself at the centre of that global shift.
Costa Rica embraces high-value tourism
Costa Rica has built its international reputation around nature, biodiversity and sustainability.
The country’s latest tourism strategy strengthens that position by encouraging higher visitor spending rather than simply increasing arrival numbers.
Luxury eco-lodges, boutique resorts, wellness retreats and personalised travel experiences are becoming central to future tourism growth.
This approach also supports environmental conservation while generating greater economic value for local communities.
Tourism market projected to exceed US$562 million
The latest market assessment forecasts continued expansion.
Costa Rica’s tourism market is expected to increase:
- 2026: US$393.44 million
- 2031: US$562.03 million
The projected 7.4% annual growth rate reflects sustained international demand alongside continued domestic tourism development.
The outlook highlights confidence in Costa Rica’s long-term tourism strategy.
International markets remain key
Visitors from several established source markets continue driving demand.
Among the most important international markets are:
- Canada.
- United States.
- United Kingdom.
- Germany.
- France.
These countries contribute significantly to leisure tourism, wellness travel and eco-tourism throughout Costa Rica.
Strong international air connectivity further supports continued visitor growth.
Eco-tourism continues to lead the market
Costa Rica remains one of the world’s most recognised eco-tourism destinations.
Protected national parks, rainforests and wildlife reserves attract visitors seeking authentic outdoor experiences.
Popular eco-tourism activities include:
- Wildlife watching.
- Volcano excursions.
- Rainforest hiking.
- Birdwatching.
- Canopy tours.
- Sustainable lodges.
- Marine conservation experiences.
The country’s environmental policies continue to strengthen its global tourism appeal.
Wellness tourism expands
Wellness travel has become another major growth driver.
Visitors increasingly combine holidays with:
- Spa retreats.
- Yoga programmes.
- Forest wellness.
- Thermal hot springs.
- Healthy cuisine.
- Mindfulness experiences.
Costa Rica’s natural landscapes provide an ideal setting for wellness-focused tourism.
Longer visitor stays also contribute to increased tourism spending.
Luxury accommodation grows
The hospitality sector continues expanding through premium accommodation.
New developments include:
- Luxury eco-resorts.
- Boutique rainforest lodges.
- Beachfront wellness retreats.
- Sustainable villas.
- Private nature reserves.
Many operators combine luxury hospitality with environmentally responsible practices.
Nature remains Costa Rica’s greatest asset
Biodiversity continues to distinguish Costa Rica from many competing destinations.
Visitors can experience:
- Rainforests.
- Volcanoes.
- Cloud forests.
- Pacific beaches.
- Caribbean coastline.
- National parks.
- Wildlife reserves.
The combination of natural attractions supports year-round tourism across multiple visitor segments.
Popular destinations
Leading tourism destinations include:
Arenal Volcano
Renowned for volcanic scenery, hot springs and adventure tourism.
Monteverde Cloud Forest
One of the world’s most famous cloud forest reserves.
Manuel Antonio National Park
Combines rainforest, wildlife and beaches within a protected coastal environment.
Guanacaste
Known for luxury beach resorts, surfing and international accessibility.
Tortuguero National Park
A globally recognised destination for wildlife and sea turtle conservation.
Airport and transport
Juan Santamaría International Airport (San José)
- Approximately 20 km (12 miles) from central San José.
Daniel Oduber Quirós International Airport (Liberia)
Provides direct access to Guanacaste’s Pacific resorts.
Railway
Costa Rica operates limited commuter rail services around San José but does not have an extensive national passenger railway for tourism.
Metro and Tram
There are currently no metro or tram systems in Costa Rica.
Visitors generally travel by domestic flights, rental vehicles, shuttle services or organised tours.
Shopping and visitor facilities
Travellers enjoy access to:
- Avenida Central, San José.
- Multiplaza Escazú.
- Artisan markets.
- Local cafés.
- Organic restaurants.
- Wellness centres.
- Sustainable retail outlets.
These complement the country’s growing luxury tourism offering.
Key Stats
- Tourism market (2026): US$393.44 million.
- Projected market (2031): US$562.03 million.
- Projected CAGR: 7.4%.
- Growth driven by luxury eco-tourism, wellness travel and longer visitor stays.
- Canada, the United States, the United Kingdom, Germany and France remain major source markets.
Frequently Asked Questions
Why is Costa Rica’s tourism market growing?
The country is attracting increasing numbers of high-value travellers seeking luxury eco-tourism, wellness experiences and sustainable holidays.
Which international markets are driving growth?
Canada, the United States, the United Kingdom, Germany and France continue representing key visitor markets.
What makes Costa Rica attractive for eco-tourism?
Its biodiversity, national parks, rainforests, wildlife, beaches and strong commitment to environmental conservation make it one of the world’s leading sustainable tourism destinations.
Conclusion
Costa Rica’s projected tourism growth to US$562.03 million by 2031 reflects a carefully planned transition towards high-value, experience-led travel rather than mass tourism. By prioritising luxury eco-tourism, wellness retreats, sustainable hospitality and longer visitor stays, the country continues strengthening its position as one of the world’s leading nature-based destinations. Supported by growing demand from Canada, the United States, the United Kingdom, Germany, France and other international markets, Costa Rica is demonstrating how environmental stewardship and premium tourism can work together to deliver lasting economic benefits while preserving the extraordinary natural landscapes that define the nation.
