AI and cutting-edge technologies transform tourism at TIS2023

 Sunday, October 22, 2023 


In a world where tourism contributes significantly to the global economy, with expectations of 1.8 billion tourists by 2030, the Tourism Innovation Summit 2023 (TIS2023) in Seville, Spain, explores how Artificial Intelligence (AI) and other transformative technologies are reshaping the industry.

With over 400 global experts converging from October 18 to 20, the summit will delve into how AI, blockchain, data spaces, and AdTech are making tourism smarter, digital, and more sustainable.

AI is at the forefront of the discussion. The event will analyze how AI-driven innovations are creating disruptive event experiences. Annalisa Ponchia, Director of Innovation & Customer Experience of AIM Group International, will present her vision of AI’s futuristic applications in the sector.

Furthermore, AI tools are enhancing customer experiences, offering recommendations tailored to individual preferences and streamlining operations. The impact of AI on customer satisfaction will be explored by Claudia Tapardel, Ignacio de la Cueva, and Chris Carmichael.

AI’s role in promoting sustainability within the tourism industry will also be a key topic, led by Franklin Carpenter, Director of Horwath HTL Spain. His insights will focus on optimizing traveler well-being and sustainability through AI and data analysis.

TIS2023 will showcase the practical application of AI with a presentation on, the platform managed by Tourism of Andorra. Alex Net, General Manager of Infinitum Digital, will illustrate how AI is used to promote the unique aspects of the destination and attract quality tourism.

Alongside AI, technologies like blockchain and data spaces are ushering in a new era for tourism. Almudena de la Mata, CEO of Blockchain Intelligence, will discuss blockchain’s potential to enhance data privacy and transparency. The role of NFTs in the tourism industry will also be explored.

Data sharing’s vital role in the sector will be a focus, with speakers discussing the European Tourism Data Space project, opportunities and challenges in the data economy, and secure data infrastructure for Europe.

Cybersecurity and data protection will also take center stage with insights from experts at Telefónica Tech.

TIS2023 will additionally feature an expansive exhibition space where over 200 companies will showcase groundbreaking technological solutions, illustrating AI applications in personalizing experiences across attractions, tourism activities, and hospitality sectors.

This summit promises to be a vital platform for shaping the future of the tourism industry through technological innovation and sustainability.

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