ADNEC attends 50th anniversary of ICCA meet

Published on : Thursday, November 14, 2013

adnec-logoAbu Dhabi National Exhibitions Company (ADNEC) attended the International Congress and Convention Association’s (ICCA) golden jubilee anniversary meeting that took place at the Shanghai International Convention Centre in Shanghai to highlight its products and services to a global congress audience.



The ICCA meeting, which was held between November 2 and 6, is the global community for the meetings industry (a.k.a. MICE), enabling its members to generate and maintain significant competitive advantage within the business tourism industry. The event, which brings together a network of more than 950 suppliers and draws attendees from 88 countries, has become one of the most prominent organisations in the world of international meetings. Attendees can rely on the event to find solutions for all their business objectives – from venue selection, technical advice and delegate transportation to full convention planning.



ADNEC was represented by Pieter Idenburg, ADNEC Group CEO, as well as, Robin Miller, Director of Sales at ADNEC and Khalifa Al Qubaisi, Head of Sales, Conferences and Congresses at ADNEC.

Pieter Idenburg said: “Participation in events like this allows ADNEC to understand and discuss current trends within the industry and equip itself to maintain a leading position as a venue for conferences and conventions. Abu Dhabi is a dynamic city that has risen quickly to be in the world’s top 100 busiest meetings and congress destinations and as we continue to grow we must remain agile enough to respond to market trends and these meetings allow us to do that.”


Robin Miller, commented: “In its 50 years of operation, ICCA has become one of the industry’s most valuable global resources as well as one of the most respected networking organisations for senior meetings industry executives. This year provided us with the opportunity to meet with experts to discuss a number of elements for full convention planning which will allow us to continue to provide the high standard of conference execution that our customers are accustomed to.”




ADNEC is an international venue development and business management company. Its venue portfolio includes the Abu Dhabi National Exhibition Centre, which is the largest exhibition venue in the Middle East.



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